Analytics & Tag Management

Analytics and Tag Management Solutions

Analytics plays a very important role for your business. We offer a complete solution for all your business needs. We ensure that your website is performing well and offering you the conversions that gear towards your success.

One of the most important aspects that you need to be aware of is – to have an effective tag management strategy for your business. This will help in accurately tracking the core performance points of your website.

Here are some of the reports that we create for you:

Visitor Efficiency Report

In this report, we evaluate the efficiency and performance of each stream of traffic to a website. You will see the total sessions, unique users, new users and goal conversion, and goal value per session.

Page Timing Report

In this report, you will be able to identify the problematic pages that need your attention. You will discover which pages are taking extra long to load as well, which have high bounce rates.

Keyword Analysis Reports

This report lists your most popular keywords (excluding the ones encrypted by Google, of course) alongside visitor metrics, conversion rates, goal completions and page load time for each one. There’s also a tab measuring engagement for each keyword, which is interesting for content marketers, and a tab showing revenue metrics.

Browser Report

One of the most common money leaks on websites is due to incompatibility with certain browsers. We help in creating custom reports per browser and segmenting the report by the device. This will help you identify all the missed opportunities for potential conversions.

Mobile Performance Reports

This report is ideal for understanding how well your website is optimized for different mobile device. In today’s world, most of the customers access websites through the mobile websites.

SEO: Referring Pages Report

This one comes with the Google Analytics starter bundle, and it’s a great way to gauge the effectiveness of your link building efforts and track the top referring links to your website. The “Referral Path” column will tell you exactly which page your links are coming from (not just which website).

Referring Sites Reports

With this report, you will be able to identify the referring sites that will provide most value for your business, but also how they are providing most value.

Customer Behavior Report

In this report, you will get to know how the behavior varies between new and returning users in terms of overall traffic, conversion patters and event completion.

Hours & Days Reports

In this report, you will get to know which days and which time of the day, your website will receive most traffic.

Google Insights Reports

The Google Organic Insights Custom Report provides insights for your “(not provided)” keywords. Showing the landing page URLs along with their page titles gives you a sense of the general keyword themes that people are searching for on Google before arriving at your site.

Content Efficiency Reports

This report will help you identify about the content performance. It’s useful for sites that have a lot of content. With this report, you will be able to identify which content is most engaging, the type of content (videos, demos, pictures etc) do the visitors value more, the content that delivers business or non-profit value etc..

Social Media Traffic Reports

This report shows you not only which social media channels are driving the most traffic; but also whether or not the traffic is translating into tangible results for your business.